Bank of New York Mellon
|
Broadgate Mainland has assisted the Bank of New York Mellon, a leading, global financial services company with more than $23 trillion assets under custody and administration, since 2003. The work involves identifying press opportunities, building journalist relationships and providing media relations guidance to position relevant spokespeople as industry experts, who can deliver fast, accurate and interesting commentary on relevant breaking stories and industry issues. Broadgate Mainland has raised the profile of various departments and key spokespeople. Simon Derrick, head of currency strategy, appears weekly on the BBC, CNBC and Bloomberg, and regularly provides UK press commentary on global markets. The bank receives around 50 press mentions a week across national and trade media and newswires. |
|

